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The Fundamentals of Inbound Marketing

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Once upon a time, four fetching agency founders sat huddled around a table peppered with alcohol and caffeine-based beverages.

Their mission? To discuss marketing matters of utmost pertinence.

In this clip, Lauren Brener of Duo Creative grills me about inbound marketing strategy, with Marcus Hemsley of Fountain Partnership and Graeme Lipschitz of Wonderland Collective chiming in with nuggets of worldly wisdom.

We dig into:

  • Why inbound marketing is such an effective strategy,
  • What insights will make your content pack a more powerful punch,
  •  What kind of data should influence your content strategy,
  • How influencer collaboration can turbocharge your content marketing efforts,
  • The future of content marketing and whether the world is growing immune to it,
  • Which businesses should focus on inbound/content marketing and when.

Press play if you want your business to grow more authority, influence and sales.

And be back soon. The fourth part of our roundtable discussion is waiting just behind the curtain, ready to strut on stage.

Love you,

Konrad x

Want your brand content to grow, grip and convert mass audiences?

Download our FREE, in-depth eBook to learn the art and science of crafting a killer content strategy.

Want your brand content to grow, grip and convert mass audiences?

Download our FREE, in-depth eBook to learn the art and science of crafting a killer content strategy.

About the author

Konrad Sanders CEO & Lead Strategist at The Creative Copywriter
Hey you. I’m Konrad. A full-funnel content strategist and CEO with a pretty darn creative noggin on my shoulders. I run a team of word-slinging cowboys and strategists who blend science with art to help bold brands get their words right at every step of the customer journey. Which means? They sell more stuff and grow predictable revenue. Brands like AECOM, Thomson Reuters, TikTok, Panasonic, Adidas, Mercedes-Benz, plus shedloads of tech scale-ups...and you? Let's connect.

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