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Hyundai Logo white

“An impactful tone of voice fit for a power brand”

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Case Story
Client: Hyundai
How a motor giant turbocharged their brand copy and social media

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Case Story
Client: Hyundai
How a motor giant turbocharged their brand copy and social media

Hyundai Logo white

“An impactful tone of voice fit for a power brand”

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THE SNAPSHOT

  • Campaign copy
    Powerful brand copy denoting an aspirational lifestyle
  • Website copy
    Social media copy to entice, engage and entrance followers
  • Increase in sales
    A fusion of creative flair and copywriting techniques
  • Social media
    A multi-agency collaboration with seamless success

Once upon a time

Hyundai were in a bind. They needed a tone of voice for their new car brochures that really packed a punch. They also needed conceptual social media copy that aptly and iconically portrayed the lifestyle their cars are synonymous with.

But that calibre of brand copy takes expertise and creativity. An ability to think in an abstract way and combine it with proven copywriting techniques. It’s no small feat. 

Luckily…

Help was at hand

We stepped in to approach their brochures in a conceptual, strategic way using our unique methodologies. The messaging encapsulated all the intricacies of a world-class lifestyle brand merging aspiration and inspiration.

We also carefully crafted social media copy on Facebook, Twitter and Instagram with punchy, conversational copy that drove home their USPs and enticed readers to engage.

The day was saved

  • With perfectly crafted brand copy that compelled a global audience
  • With a smooth-sailing project that hit every deadline
  • Social copy that pushed boundaries and helped them to stand out

And they lived happily ever after

  • With laser-focused copy that appeals to international audiences
  • A hike up in likes, followers and engagement on social media
  • A consistently powerful tone of voice across different platforms

Check it out

What They said

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We’ve created copy and content for industries across the board. From marketing to matchmaking. Finance to fishing. IT to ice cream.

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