STAYCITY CASE STUDY

THEIR CHALLENGE

Staycity wanted the world to know all about their outstanding European serviced apartments. Not only that, they wanted to ramp up digital engagement with SEO, pushing them to the top of the royal Google throne. Their first call? To source an agency to deliver a hefty amount of high calibre copy, at a speedy rate. The climb to the top of Google is a challenge that requires an aggressive approach. We generated a huge volume of top notch SEO-focused landing pages within a rigorous 3 month timespan.

OUR SOLUTION

It was a case of go big or go home. So we went big. We created over 160 event and city guides to 12 Staycity locations across Europe. Each guide used SEO techniques with keywords and semantically related phrases to help Staycity rank way up high. No stone was left unturned. Each guide was an engaging, valuable and SEO-driven oracle that covered everything a visitor would need to know. Of course, there was an overarching focus of creating a unique tone of voice for Staycity that perfectly represented the wonderfully quirky, yet professional brand they are.

THE DELIVERABLES

  • Content articles
  • SEO Techniques
  • High quality, large volume and fast turnaround
  • Tone of voice development

THE RESULTS

  • A 15% increase of sessions year on year.
  • Up 19% on new visitors to the StayCity website.
  • A 6% reduction in bounce rates.
  • Tight deadlines with a high volume of work was met every time.
  • (Results calculated 3 months after publishing)

We couldn’t be happier with the content The Creative Copywriter is producing for us. It’s always been a high quantity of work, but it was delivered on-point and on time throughout the project.

~ Conor Mulcahy – SEO Specialist


Quick quote

We’ve created copy and content for industries across the board. From marketing to matchmaking. Finance to fishing. IT to icecream.

Want to sink your teeth into something specific?

Call us now on:
(+1) (917) 900-1346 – US
(+44) 0203 070 3775 – UK

Or email: [email protected]

Fields marked with an * are required


  • facebook
  • google
  • linkedin
  • twitter
 
 

GEOX CASE STUDY

THEIR CHALLENGE

GEOX needed to create all of the seasonal editorial copy, social media messaging and video text for their 2017 fall and winter seasons. With a tight deadline around the corner, they needed an experienced gang of word-slingers, who could adopt their brand voice seamlessly and produce outstanding work, fast.

Enter: The Creative Copywriter.

OUR SOLUTION

Working with a close knit internal team, we fashioned fresh, customer-gripping copy for GEOX. The work spanned multiple product lines; each tailored for a different audience and each with a distinct set of values and qualities that needed to ooze out through every sentence. By digging deep during the discovery process and dedicating two of our top copywriters to the project, we not only met the challenging deadlines (by working weekends and nights!), but also breathed more life into the GEOX brand voice. We connected with their audience on an emotional level. We kept their core company philosophy running through the bloodstream of the copy. And we nailed it.

THE DELIVERABLES

• Seasonal editorial copy bible
• Website copy
• Social media messaging
• Video copy

THE RESULTS

  • GEOX met all their tight internal deadlines.
  • Copy consistency throughout digital touchpoints
  • Average CTR on Instagram (campaigns) improved by a whopping 85%
  • Instagram posts receiving up to 1,800 likes.

 SAMPLES


“We absolutely loved everything these guys have created for us. Their dedication, creativity and ability to deliver incredible results under very tight deadlines has helped us tremendously.”

~ Valeria Sartoretto, Social Media Manager


Quick quote

We’ve created copy and content for industries across the board. From marketing to matchmaking. Finance to fishing. IT to icecream.

Want to sink your teeth into something specific?

Call us now on:
(+1) (917) 900-1346 – US
(+44) 0203 070 3775 – UK

Or email: [email protected]

Fields marked with an * are required


  • facebook
  • google
  • linkedin
  • twitter

The Waffle Free Guide To Social Media Strategy – Coming Right Up!

Almost there…

We need to confirm your email address.

To download the ebook, please click the link in the email we just sent you.

 

Quick quote?

Need a quick quote or some rough prices?

We’ll get back to you in a jiffy with all your answers.

Call us now on:
(+1) (917) 900-1346 – US
(+44) 0203 070 3775 – UK

Or email: [email protected]

Fields marked with an * are required


  • facebook
  • google
  • linkedin
  • twitter
 
 

GEOX CASE STUDY

THEIR CHALLENGE

GEOX needed to create all of the seasonal editorial copy, social media messaging and video text for their 2017 fall and winter seasons. With a tight deadline around the corner, they needed an experienced gang of word-slingers, who could adopt their brand voice seamlessly and produce outstanding work, fast.

Enter: The Creative Copywriter.

OUR SOLUTION

Working with a close knit internal team, we fashioned fresh, customer-gripping copy for GEOX. The work spanned multiple product lines; each tailored for a different audience and each with a distinct set of values and qualities that needed to ooze out through every sentence. By digging deep during the discovery process and dedicating two of our top copywriters to the project, we not only met the challenging deadlines (by working weekends and nights!), but also breathed more life into the GEOX brand voice. We connected with their audience on an emotional level. We kept their core company philosophy running through the bloodstream of the copy. And we nailed it.

THE DELIVERABLES

• Seasonal editorial copy bible
• Website copy
• Social media messaging
• Video copy

THE RESULTS

  • GEOX met all their tight internal deadlines.
  • Copy consistency throughout digital touchpoints
  • Average CTR on Instagram (campaigns) improved by a whopping 85%
  • Instagram posts receiving up to 1,800 likes.

 SAMPLES


“We absolutely loved everything these guys have created for us. Their dedication, creativity and ability to deliver incredible results under very tight deadlines has helped us tremendously.”

~ Valeria Sartoretto, Social Media Manager


Quick quote

We’ve created copy and content for industries across the board. From marketing to matchmaking. Finance to fishing. IT to icecream.

Want to sink your teeth into something specific?

Call us now on:
(+1) (917) 900-1346 – US
(+44) 0203 070 3775 – UK

Or email: [email protected]

Fields marked with an * are required


  • facebook
  • google
  • linkedin
  • twitter
 
 

GEOX CASE STUDY

THEIR CHALLENGE

GEOX needed to create all of the seasonal editorial copy, social media messaging and video text for their 2017 fall and winter seasons. With a tight deadline around the corner, they needed an experienced gang of word-slingers, who could adopt their brand voice seamlessly and produce outstanding work, fast.

Enter: The Creative Copywriter.

OUR SOLUTION

Working with a close knit internal team, we fashioned fresh, customer-gripping copy for GEOX. The work spanned multiple product lines; each tailored for a different audience and each with a distinct set of values and qualities that needed to ooze out through every sentence. By digging deep during the discovery process and dedicating two of our top copywriters to the project, we not only met the challenging deadlines (by working weekends and nights!), but also breathed more life into the GEOX brand voice. We connected with their audience on an emotional level. We kept their core company philosophy running through the bloodstream of the copy. And we nailed it.

THE DELIVERABLES

• Seasonal editorial copy bible
• Website copy
• Social media messaging
• Video copy

THE RESULTS

  • GEOX met all their tight internal deadlines.
  • Copy consistency throughout digital touchpoints
  • Average CTR on Instagram (campaigns) improved by a whopping 85%
  • Instagram posts receiving up to 1,800 likes.

 SAMPLES


“We absolutely loved everything these guys have created for us. Their dedication, creativity and ability to deliver incredible results under very tight deadlines has helped us tremendously.”

~ Valeria Sartoretto, Social Media Manager


Quick quote

We’ve created copy and content for industries across the board. From marketing to matchmaking. Finance to fishing. IT to icecream.

Want to sink your teeth into something specific?

Call us now on:
(+1) (917) 900-1346 – US
(+44) 0203 070 3775 – UK

Or email: [email protected]

Fields marked with an * are required


  • facebook
  • google
  • linkedin
  • twitter

MORE SAMPLES?

We’ve created copy and content for industries across the board. From marketing to matchmaking. Finance to fishing. IT to icecream.

Want to sink your teeth into something specific?

Call us now on: +44 (0) 203 070 3775
Or email: [email protected]copywriter.net

Fields marked with an * are required


  • facebook
  • google
  • linkedin
  • twitter

Share this Project