The very best way in the world to write sales copy is this.
Get your best salesperson to sell you the product. Face to face, as though you’re a customer.
Record it.
Then get them to counter the top 5 objections customers give him or her. Record that too.
Transcribe the recordings, and you’re 80% there. Just have someone who knows sales copywriting clean it up a bit, and close it strongly.
And Voila!
Killer sales copy.
Why is it so darn good?
Copywriting is salesmanship in print.
And your best salesman or woman knows your product and how to sell it better than anybody on the planet. They’ve done it hundreds or thousands of times. They know what the customer worries about and what objections they might have.
They know how to trigger the emotions that will get your customer to buy.
Your sales page created this way will have the most important selling points bang up front, right at the top. It will ask the right questions. It will be benefits, benefits, benefits. It will lead smoothly towards a strong close and call to action. And best of all…
It will sound so wonderfully personal, just like someone is talking directly to you.
Give it a try!
But please…
…don’t tell anyone we taught you this powerful sales copywriter tip. It’s kind of a secret. Some over-charging copywriters might hate us for sharing it 😉
Cheers,
Konrad
It’s not creative, if it doesn’t sell.
Word!
I LOVED this post so much… too the point, creative, and very accurate. Have a great weekend!
Glad you liked it Candace!
Thanks for this amazing post, your strategies are really mind blowing…Keep posting.
Simple and sweet.
Love it.
I like it. Simple but brilliant.
Hmmm. . . I am thinking of doing an experiment on this one. Got me thinking. Thanks Konrad!
Ha ha ha….
Really funny……
I thought before reading this very critical.
but Now I’m thinking simple….
Simple is the best.
Glad you enjoyed it Jewel. Keep coming back for more my friend
Really a great and creative post. I will try this out, it seems simple and effective. keeping posting this type of blogs.
Thanks for sharing amazing post, your strategies are really mind blowing…Love it. Keep posting.
Glad to hear your mind was blown. May it be blown many more times by future blog posts 🙂
Awesome post ! Thanks for sharing this post about the copywriting. This awesome post inspired me and also I got the useful idea from here.
Thank You…!
Our pleasure.
Thanks for sharing such wonderful information with us. Keep sharing such useful content with us in future.
Thank you for this tip! I am learning a lot about the impact of brevity in the short time I have been reading your blog. It looks simple but actually seems pretty tough to master. Powerful stuff!
Yes Kristin, brevity can be tricky, but very very powerful