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“Copy and a course – from one agency to another”

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Case Story
Client: Yoyo
How an award-winning design agency got a voice to match their look – plus content marketing training
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Case Story
Client: Yoyo
How an award-winning design agency got a voice to match their look – plus content marketing training

“Copy and a course – from one agency to another”

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THE SNAPSHOT

  • Campaign copy
    A tailor-made copywriting and inbound marketing course for their marketing team
  • Website copy
    Clear, compelling, and uniquely branded web copy
  • Increase in sales
    Transforming web content into a lead-generating machine
  • Strategic planning
    A guide to optimising blog posts and social media

Once upon a time

Despite being an award-winning digital design agency with an award-winning website, Yoyo didn’t have the kind of in-house resources to create the killer copy their brand deserved. 

And with a beautifully minimal visual identity, they needed to sing their USPs with as few lyrics as possible. They needed a foolproof guide to the ins and outs of copywriting and inbound marketing strategy from the industry’s top minds (yes: us).

Help was at hand

First stop: an in-depth discovery process to understand Yoyo, their audience, their values, their culture, their brand personality, and their USPs. 

Second stop: a brand voice that synced harmoniously with their brand identity. And clear, compelling, high-converting copy for their site. 

Third stop: a tailor-made copywriting and inbound marketing course for their marketing team.

The day was saved

  • With website copy
  • A copywriting marketing course
  • An inbound marketing training course

And they lived happily ever after

  • With a uniquely branded, authentic voice to complement their look
  • A more savvy marketing team armed with the knowledge to transform their blog and social channels into lead-generating machines

Samples

What They said

More Samples?

We’ve created copy and content for industries across the board. From marketing to matchmaking. Finance to fishing. IT to ice cream.

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