We’re living in a video age. Time to give your audience what they want.
Video Scripts and Concepts Production
VALUE-PACKED VIDEO SCRIPTS TO STEAL THE SHOW
Your customers are craving video content like never before. Fun. Engaging. Easy to digest. They just can’t get enough. Which for your brand, makes bounding on board the video train a no-brainer.
We can create a beautifully magnetic script for your video – or take on your entire project from concept to production. So you end up with a video that oozes charm, clarity and value – and drives your audience merrily towards conversion.
Ready to get rolling?
We’re pretty nice. Honest.
Here’s how our video script copywriting will make your clients hungry for more… and more:
UNDERSTANDING THE AUDIENCE
You’ve got 10 seconds to grip your video watcher. You need strong, relevant content – and make them stop their scroll in its tracks. To do that, you’ve got to give them what they want to see. Our buyer research gets to know your audience in a structured way. So we can start scribing your story and make your video convert like crazy.
Discover what your audience really wants with buyer interviews that follow our proven process.
Ask clever questions using carefully designed customer surveys. Dissect the answers. Uncover the value.
Drill down to the finest detail with in-depth desktop research.
SET ROCK-SOLID GOALS
Now it’s your turn in the spotlight. Our discovery process digs deep, providing the clarity we need to get you to where you want to go. We kick off by getting to know your company ambitions, targets, KPIs, even your personal wants and wishes. That’s how we set smart business goals and get your show on the road.
Set up an informal Compatibility Call. And if we’re not the right fit? We’ll happily point you in the right direction.
Make sure we’re all on the same wavelength with our in-depth briefing process and docs.
Keep connected with ongoing support from a hands-on Account Manager. They know what to ask, when to ask it, and all with a big smiley smile on their face.
ENTERTAIN AND EDUCATE
Sure, your video needs to captivate. But it also needs to have substance, giving your viewer something deliciously tangible to take away. We create your video with a perfect balance in mind: a seductive story, charismatic characters, and a truckload of value. All polished off with a super shiny call-to-action. Ta-da.
Find the spellbinding story to tell and craft it using proven storytelling techniques.
Strike the right balance between entertaining and educating using our home-grown 13 Lenses© methodology.
Keep your goals in our minds and your core message at the heart of your video.
SELLING THE NEXT STEP
Your video is a roaring success. Your customers are hooked, and the word is spreading like wildfire. What next? Time to keep it moving. We work out how to keep your watchers engaged, buzzing about your brand, and buying into your service. All the way along the marketing funnel to conversion.
Weave your offering throughout the video script for maximum impact.
Make sure the messaging is crystal-clear so that visuals, voiceover and text work together in perfect harmony.
Sell a clear next step with a powerful CTA so your audience is compelled to move along the marketing funnel.
A FULL PROMO KIT
Your video shouldn’t stand alone. It’s stronger with some cheerleaders to shout about its awesomeness. We bring other platforms on board to rave about your video, spreading your message as far and wide as the internet will go (honest). Ready to see your conversions sky-rocket?
Drive clicks to the max using clever social and ad copy.
Carefully designed on-page CTAs to send a hyped-up audience straight to your video.
Tailor a top-notch email campaign to connect your followers and showcase your video.
Diane Castillo – Marketing Lead – Aggreko
The team have done an amazing job in optimising our website copy and blog posts. We have seen a dramatic increase of traffic to our blog and overall positive feedback on our content.