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Keyword Research

TORPEDO TO THE TOP OF THE RANKS WITH KEYWORD RESEARCH

Keyword research is worth its weight in gold. But only if done the right way.

Sure, your content needs to be SEO-friendly. But it also needs to speak to your audience. Solve. Inspire. Evoke emotion. And that can be a tough tightrope to walk. 

Our keyword research unearths the best keywords for your business and shines a light into the mind of your audience. Striking the perfect conversion-driving balance.

TALK TO US

We’re pretty nice.

Here’s how we perfect your keyword research strategy:

GET PREPARED

Your customers are searching for info… and answers. Your job? Swoop in and become their solution in shining armour – with SEO-friendly content that captivates (and converts). 

Our research starts with seed keyword discovery. The key info we need to hatch our grand plan of attack. Ready for battle? 

Here’s how we do it:

DEVELOP

Build a picture of your ideal customer using (proven) processes such as buyer interviews, surveys and detailed desktop research.

DEFINE

Kick off the search by using your content buckets for keyword inspiration. (No content buckets in place? Don’t worry, we’ll help you define them).

PLAN

Take our new-found knowledge and form an action plan to be proud of.

KEYWORD RESEARCH THE RIGHT WAY

You want keywords with low competition – and quality volume. And we’re experts at sniffing out both. That’s how you’ll rank with the right content. And how your solution-searching prospects land on your problem-solving page.

Everyone’s a winner. 

Here’s how we do it:

RESEARCH

Swing into action armed with your seed keywords and our powerful research tool.

ELIMINATE

Rule out the keywords with high competition. And focus on the easy wins.

SHOWCASE

Present your new keywords in an easy-to-digest spreadsheet. And then put them to work. It’s showtime.

Sounding like we could help transform your website?

Is your copy craving some traffic-driving keyword research? We can help. Get in touch to talk it through.

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