Want credible copy? Better get it up to speed.
Service
Copyediting
COPYEDITING TO KEEP YOUR CUSTOMERS CONNECTED.
“No, not [brand name]. They’re dated. Out of touch. Behind the times.”
OUCH.
Yeah, your copy may be bursting with creative copywriting techniques. But if it’s out-of-date? Or reads like a church hymn at a rave? You’re going to lose loyal fans.
Lucky for you, our copyediting skills are sharper than a surgeon’s scalpel. Making sure your existing copy is current and readability is ramped up to the max.
We’re pretty nice. Honest.
CLEVER COPY ANALYSIS
Winning copy has a crystal-clear purpose. A service to shout about. An audience to inspire. We take a long hard look at the purpose of your existing copy and work out how to improve it. So it’s on the money every single time.
ANALYSE
Pinpoint where we can improve readability with your target audience in mind.
ASSESS
Check how effective your copy is in terms of clarity, conciseness and coherence.
AMPLIFY
Strengthen the message of your copy so it resonates with power and purpose.
LIGHT COPYEDITING
Ever sworn like a trooper during a job interview? No. It’s unprofessional. Well guess what? So are tons of spelling and grammar mistakes in your copy. Not only do they make you look a bit silly, but they’re a surefire way to lose trust and authority. We copyedit with a light touch to make sure your copy is up to scratch. No bloopers in sight.
INSPECT
Carry out a meticulous copy-wide spelling check.
EXAMINE
Eliminate any embarrassing grammar or spelling errors.
ALIGN
Make sure your tone of voice is bang-on brand and not wildly off-key.
THOROUGH COPYEDITING
Sometimes your copy needs a chunkier edit. Maybe you’ve got a section that needs a bit of a rewrite. A refresh to bring it in line with current trends. Or maybe the hierarchy needs a rejig for clearer messaging. Our eagle-eyed experts will hone in on what your copy needs. Breathing new life into it and attracting customers like the next hottest binge-worthy Netflix series.
BUILD
Kick off with a light copyedit to whip your copy into shape.
REVAMP
Rewrite existing copy sections to give them a much-needed spruce.
MODIFY
Make any amends to existing sections to improve readability (and engagement).
COPYEDITING AND COPYWRITING
And sometimes, you might need the whole shebang. Brand-spanking new copy, plus a sprinkling of edits to give your existing copy an extra-sparkly spruce. Whatever your copy needs, we’re ready for you (in fact, we were born ready).
IDENTIFY
Analyse your copy to spot glaring gaps and opportunities for improvement.
REFRESH
Breathe new life into your existing copy with a much-needed rewrite.
MODERNISE
Bring your copy in line with the times, with new sections that are more relevant and up to date.
Aggreko
Diane Castillo – Marketing Lead – AggrekoThe team have done an amazing job in optimising our website copy and blog posts. We have seen a dramatic increase of traffic to our blog and overall positive feedback on our content.
These brands snapped up our services. Have a peek, why don’t you?
Sound like your copy could do with a spruce-up?
Look no further. Get in touch to talk it through.