Olomi, a start-up wellness brand, wanted a powerful brand voice that suited them to a T. 

They craved a brand identity that spoke to their audience. That could break through the noise and give their products the platform they deserved. 

The goal was to create a resonating brand voice and roll it out across the brand.

Enter The Creative Copywriter. We love a challenge. And what better challenge than launching a new brand in a competitive market? 

First, we started with the basics. We spent time getting to know the Olomi brand, what they stand for, and what makes them tick.

After feeling like we had gained a new zen best mate, we put all our creative energy into translating the Olomi brand into a clearly defined and strategic voice. When we had nailed this, we moved on to creating enticing product line stories, web copy, Instagram captions, and all-important Amazon descriptions.

We then crafted a social media strategy and carried out an in-depth competitor analysis to find out where the Olomi brand sits and worked out the optimal launch time.

• With a highly effective and relatable brand voice
• With an exciting brand journey from concept to fruition
• Tight deadlines met with high-calibre copy

• With an audience who love their brand voice 
• A full-circle brand identity right across the board
• A scalable brand voice and marketing copy